Case Study: Travel Website & Catalog
All Japan Tours
Identifying problem areas in the existing marketing materials, I pioneered the All Japan Tours website and catalog redesign in order to position it as a leading wholesaler of Japan specialist tours in Australia.
A redesigned tour catalog to distribute to customers and wholesalers.
Increased website traffic and established a position as one of the top Google search results for Japan tours in Australia.
50% increase in direct retail enquiries as a result of the new online enquiry function I implemented.